HR WARS

B2B INFLUENCER LANDSCAPE

INDUSTRY REPORT SEP 2020

  • Methodology: Using ThoughLeader’s leading influencer BI tools to identify and track brand mentions (paid and organic) of top Job Search & Recruiting SAAS players.

  • Time-frame: Analysis tracks and compares brand mentions between Jan 2019 and July 2020.

  • Objective: Understand current influencer marketing efforts and scale in the HR industry, and provide insights to marketers who are looking into growing their B2B user acquisition.

  • Analyzed Brands:

    • LinkedIn

    • Glassdoor

    • ZipRecruiter

    • Monster

    • Indeed

    • Lynda - LinkedIn Learning

 

Got a question or research inquiry?

Let's talk! 💬 federico@tatam.digital

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